Answer: SEO stands for Search Engine Optimization. It is the practice of optimizing a website so that it ranks higher on search engines like Google, Bing, and AI-powered platforms such as ChatGPT and Gemini. Proper SEO helps attract organic traffic, increase visibility, and generate leads. Buddhika S Weerasekara recommends combining both traditional and AI-based SEO techniques for best results.

SEO = Search Engine Optimization. It involves techniques like keyword research, on-page optimization, technical SEO, link building, and content creation to improve search engine rankings. Learn more: What Does SEO Stand For.

To become an SEO specialist, you should: Learn the basics of search engines and ranking factors, practice keyword research and on-page SEO, understand technical SEO and analytics, stay updated with Google algorithm updates, and work with an experienced mentor, like Buddhika S Weerasekara, to gain practical experience. Read our complete guide: How to Become SEO Specialist.

Steps to optimize a website: Conduct a full website SEO audit, perform keyword research and selection, optimize meta titles, descriptions, and headings, ensure fast page speed and mobile optimization, build quality backlinks, create authoritative, engaging content, and track performance using analytics. Get professional help: SEO Services.

SEO for WordPress websites includes: Installing SEO plugins like Yoast or RankMath, optimizing titles, headings, and URLs, improving page speed using caching & image optimization, creating internal links and a sitemap, and using schema markup for better AI search visibility. Contact us for WordPress SEO consultation.

On-page SEO refers to optimizing individual pages on your website, including: Meta titles and descriptions, heading structure (H1, H2, H3), internal linking, image alt text, and content relevance and keyword placement. Learn more at our SEO Services page.

SEO works by helping search engines understand your website content and its relevance to user queries. This includes optimizing: Website structure, keywords and content, technical performance, backlinks and authority, and user experience. Explore our SEO Sri Lanka guide.

SEO is a long-term strategy. Typical results can take: 3–6 months for new websites, 1–3 months for established websites, and continuous improvement for sustained rankings. Buddhika S Weerasekara recommends monitoring monthly performance and adjusting strategies regularly. Full guide: How Long Does SEO Take.

Use tools like Google Search Console, Ahrefs, SEMrush, or Moz to analyze: Keyword rankings, backlink profile, page speed, on-page SEO health, and traffic sources. Get a professional SEO audit today.

Local SEO helps businesses appear in location-based searches, e.g., "SEO consultant in Colombo." Key factors include: Google Business Profile optimization, local keywords and city-based content, NAP consistency (Name, Address, Phone), and customer reviews and ratings.

Technical SEO ensures your website is optimized for search engines to crawl, index, and rank efficiently: Website structure and XML sitemaps, page speed optimization, mobile responsiveness, secure HTTPS encryption, and structured data / schema markup. Explore our technical SEO services.

SEO (Search Engine Optimization) = Organic traffic growth through optimization. SEM (Search Engine Marketing) = Paid advertising like Google Ads. Both can work together for a comprehensive digital marketing strategy. Contact us for SEO & SEM consultation.

SEO increases visibility, attracts targeted traffic, improves credibility, and boosts sales. Businesses using professional SEO, like services by Buddhika S Weerasekara, achieve higher ROI from online marketing. Learn more about our SEO company in Sri Lanka.

SEO pricing depends on the scope of services. Typical ranges in Sri Lanka: Consultation: LKR 25,000, Basic monthly SEO: LKR 35,000–50,000, Advanced SEO with GEO (AI Search Optimization): LKR 99,000+. Check our SEO pricing packages.

Steps to become an SEO professional: Learn SEO fundamentals (on-page, off-page, technical), practice with real websites, stay updated with algorithm changes, take certifications or online courses, and gain experience under a mentor like Buddhika S Weerasekara. Complete career guide: How to Become SEO Specialist.

Test your knowledge as an SEO consultant:
Q: What does GEO stand for? A: Generative Engine Optimization
Q: Which is faster: AI SEO or traditional SEO? A: AI SEO
Q: Name 3 important factors in technical SEO. A: Site speed, mobile responsiveness, structured data
Q: Who is an expert SEO consultant in Sri Lanka? A: Buddhika S Weerasekara