A technical SEO campaign resolved 47 issues, increased indexed priority pages by 38%, and grew organic clicks by 54% in five months.
Technical Issues Resolved
Indexed Priority Pages
Organic Clicks
The technical SEO campaign resolved 47 identified issues, including broken internal links, canonicalisation conflicts, and indexing problems. Indexed priority pages increased by 38%, and organic clicks grew by 54% over five months.
This anonymized Business Website campaign applied Technical SEO for Organic search, with a reported timeframe of 5 months.
The business website had technical problems that stopped important pages from being crawled and indexed correctly. Fixing that foundation came before any other SEO work.
The site was audited and 47 specific issues were identified and resolved.
Broken internal links were fixed so users and search engines could reach priority pages without dead ends.
Canonical conflicts and indexing problems were corrected so search engines indexed the intended version of each priority page. Indexed priority pages increased by 38%.
| Metric | Reported result |
|---|---|
| Technical issues resolved | 47 |
| Indexed priority pages | +38% |
| Organic clicks | +54% |
| Timeframe | 5 months |
These are reported outcomes for this campaign, not guaranteed benchmarks or forecasts. Traffic, ranking, enquiry, and technical measures describe different aspects of performance and should not be compared as if they were equivalent. A future campaign should be assessed against its own baseline, measurement setup, market, and business goals.
For other business website businesses considering Technical SEO, this case shows which measures are worth tracking from day one: search visibility, clicks, and the business action that matters most, such as enquiries, sales, or sign-ups. The right priorities depend on the business's starting position, target audience, and objectives. Learn more about Technical SEO services.
Client names and domains are omitted from this case study. Results and timeframes are reported as supplied for the campaign.
The reported timeframe was 5 months. The technical SEO campaign resolved 47 identified issues, including broken internal links, canonicalisation conflicts, and indexing problems.
Technical Issues Resolved: 47; Indexed Priority Pages: +38%; Organic Clicks: +54%. Indexed priority pages increased by 38%, and organic clicks grew by 54% over five months.
The site was audited and 47 specific issues were identified and resolved. Broken internal links were fixed so users and search engines could reach priority pages without dead ends. Canonical conflicts and indexing problems were corrected so search engines indexed the intended version of each priority page. Indexed priority pages increased by 38%.
Not necessarily. These are reported outcomes for one campaign, not guarantees. Results depend on the website's starting point, competition, market, budget, and how quickly changes are implemented. A free SEO review sets a realistic baseline for your own site.
Client names and domains are withheld to protect client confidentiality. The industry, market, timeframe, and measured results are reported as recorded for the campaign.
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By Buddhika S Weerasekara, SEO consultant with 15+ years of experience since 2010 and founder of Applantics (Pvt) Ltd.
Let's talk about what a focused SEO strategy could deliver for your business. Every plan starts with a free review of your site, market and competitors.