A six-month campaign optimised eight location pages, increased clicks 82%, improved 34 local keyword rankings, and grew enquiries 49%.
Location Pages Optimised
Organic Clicks
Tracked Enquiries
The campaign optimised eight location pages over six months. Organic clicks increased by 82%, and 34 location-specific keywords achieved improved rankings. Tracked enquiries across the targeted service areas increased by 49%.
This anonymized Multi-Location Business campaign applied Multi-Location SEO for Eight targeted service areas, with a reported timeframe of 6 months.
The business operates across eight service areas and needed each location to be visible in its own local searches.
A dedicated page for each of the eight locations was optimised for that area's searches.
Rankings were tracked per location, and 34 location-specific keywords improved.
Enquiries were tracked across all targeted service areas and rose by 49%.
| Metric | Reported result |
|---|---|
| Location pages optimised | 8 |
| Organic clicks | +82% |
| Location-specific keywords improved | 34 |
| Tracked enquiries | +49% |
These are reported outcomes for this campaign, not guaranteed benchmarks or forecasts. Traffic, ranking, enquiry, and technical measures describe different aspects of performance and should not be compared as if they were equivalent. A future campaign should be assessed against its own baseline, measurement setup, market, and business goals.
For other multi-location business businesses considering Multi-Location SEO, this case shows which measures are worth tracking from day one: search visibility, clicks, and the business action that matters most, such as enquiries, sales, or sign-ups. The right priorities depend on the business's starting position, target audience, and objectives. Learn more about SEO services.
Client names and domains are omitted from this case study. Results and timeframes are reported as supplied for the campaign.
The reported timeframe was 6 months. The campaign optimised eight location pages over six months.
Location Pages Optimised: 8; Organic Clicks: +82%; Tracked Enquiries: +49%. Organic clicks increased by 82%, and 34 location-specific keywords achieved improved rankings. Tracked enquiries across the targeted service areas increased by 49%.
A dedicated page for each of the eight locations was optimised for that area's searches. Rankings were tracked per location, and 34 location-specific keywords improved. Enquiries were tracked across all targeted service areas and rose by 49%.
Not necessarily. These are reported outcomes for one campaign, not guarantees. Results depend on the website's starting point, competition, market, budget, and how quickly changes are implemented. A free SEO review sets a realistic baseline for your own site.
Client names and domains are withheld to protect client confidentiality. The industry, market, timeframe, and measured results are reported as recorded for the campaign.
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By Buddhika S Weerasekara, SEO consultant with 15+ years of experience since 2010 and founder of Applantics (Pvt) Ltd.
Let's talk about what a focused SEO strategy could deliver for your business. Every plan starts with a free review of your site, market and competitors.